Booth & Partners · Growth Department

Revenue Operations & Business Systems Leader

11+ years bridging systems, data, and process — now owning RevOps, CRM architecture, and reporting integrity for a fast-scaling Growth org. I turn fragmented tools and workflows into one reliable, documented source of truth.

At a Glance

  • Current RoleRevenue Operations Lead
  • CompanyBooth & Partners
  • FocusRevOps, CRM, Systems Integration
  • Based inPampanga, Philippines
  • Experience11+ Years
About

Systems thinking, applied to revenue.

I'm a detail-oriented, adaptive operations and systems professional with over 11 years of experience spanning IT systems support, process improvement, data management, and—most recently—revenue operations. My path has taken me from quality assurance and IT support roles into leading process design and systems integration, and now into owning the operational backbone of a Growth organization.

As Revenue Operations Lead, I own the data pipeline and AI tooling across HubSpot, BoothPulse, Apollo.io, Claude, and the data warehouse—consolidating fragmented processes into one coherent, documented system with a single owner. I serve as the source of truth for Growth reporting, enabling Sales, Marketing, and Customer Success to make informed decisions through reliable reporting, pipeline governance, commission operations, and cross-functional support.

Before RevOps, I spent years as a Process & Systems Lead and Application & Systems Support specialist, leading discovery sessions, applying Lean and Six Sigma principles, and integrating HRIS, CRM, ticketing, and knowledge management systems. I'm proficient across Microsoft 365, Zoho One, HubSpot CRM, Azure, and a range of infrastructure and CRM platforms—and I care about building systems that are simple, documented, and trusted.

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Years of Experience
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Pipelines Owned in GTM Scorecard
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Roles Across 2 Industries
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Systems & Platforms Managed
Experience

Career Timeline

From quality assurance and IT support to leading process, systems, and revenue operations.

Revenue Operations LeadCurrent

Aug 2026 – Present
Booth & Partners · Growth Department
  • Own the GTM scorecard end to end — five pipelines, MQL trend, coverage, and won-vs-billing reconciliation as the single decision record across Growth meetings.
  • Keep the GTM scorecard, HubSpot dashboards, New Logo Huddle dashboard, and BoothPulse views real-time and aligned with Finance reporting standards.
  • Own pipeline governance: monitoring coverage (≥1.5x of remaining target), enforcing hygiene, and administering prospecting rules of engagement in HubSpot.
  • Own integrations across HubSpot, BoothPulse, and the data warehouse, including AI tooling via Apollo.io and Claude.
  • Run monthly commission data pulls and crediting mechanics; lead the weekly RevOps meeting end to end.
  • Serve as the source of truth for revenue and pipeline data across Sales, Marketing, Customer Success, and Finance.

Process & Systems Lead

Apr 2025 – Aug 2026
Booth & Partners
  • Led stakeholder discovery sessions to map processes and applied Lean, Six Sigma, and agile methods to design future-state solutions.
  • Partnered with developers to identify automation opportunities and supported audits, testing, and rollout of improvements to HRIS, CRM, ticketing, and knowledge management systems.
  • Led and co-led projects from planning through execution, tracking KPIs tied to process and system performance.
  • Acted as the bridge between technical and business teams, facilitating training and presenting recommendations to leadership.
  • Mentored junior team members and built out SOPs, system manuals, and a process documentation library.

Application & Systems Support

Nov 2022 – Apr 2025
Booth & Partners
  • Provided intermediate support for Google Workspace, Zoho (forms, workflows, Deluge), zScaler, MS Office, RingCentral, and Calendly.
  • Managed incidents, changes, and requests through the ITSM portal, resolving or escalating within defined SLAs.
  • Drove process improvements that reduced Mean Time to Detect (MTTD) and Mean Time to Restore (MTTR).
  • Ensured compliance with PCI, HIPAA, GDPR, NPC, and ISO standards across supported systems.

ICT Systems & Software Support Associate

May 2019 – Oct 2021
Astoria Hotels and Resorts
  • Identified application issues by collaborating with clients and evaluating existing procedures.
  • Defined solution specifications and coordinated with programmers on implementation and testing.
  • Documented software and hardware issues, performed root cause analysis, and created training materials.

Technical Assistant / QA Inspector

Dec 2015 – May 2018
Chipbond Technology Corporation
  • Implemented and maintained a quality plan to ensure compliance with company quality systems and policies.
  • Performed visual and microscopic inspection of wafer products and conducted inventory checks against annual targets.

Assembly QA Staff

Nov 2014 – Aug 2015
Sumi Philippines Wiring Systems Corp.
  • Developed and maintained a quality plan and monitored assembly line performance against defined targets.
  • Documented QA processes and implemented Five Principles problem-solving methods for customer complaints.
Skills

Tools & Capabilities

Platforms & Systems

HubSpot CRMZoho OneMicrosoft 365 AdminAzureBoothPulseApollo.ioWebflow3CX Phone SystemHetznerNamecheap / GoDaddyWindows & macOS

RevOps & Process

Pipeline GovernanceGTM ReportingSystems IntegrationLean / Six SigmaAgile MethodsCommission OperationsProcess DocumentationData & AI Tooling

Core Strengths

Problem SolvingCritical ThinkingTime ManagementAdaptabilityCommunicationTeamworkMulti-taskingDecision Making
Certifications

HubSpot Academy Certifications

Super Admin Bootcamp

HubSpot Academy

HubSpot Reporting Certification

HubSpot Academy

Integrating with HubSpot I: Foundations

HubSpot Academy

Education

Academic Background

BS Electronics Engineering

Microcity Computer College

2008 – 2014

Let's connect

Open to conversations about revenue operations, CRM strategy, systems integration, and process transformation.